Category Archives: milestones

1908 Echoed at Cadillac?

Posted on 27 June 2025 by Ken Zino

“This week Cadillac said the CELESTIQ represents a new era of ultra-luxury at Cadillac. Each CELESTIQ embodies the ultimate expression of Cadillac technology, performance, refinement and innovation. Working with a CELESTIQ concierge, and with available curation assistance from a Cadillac designer, each client has the opportunity to create an entirely unique CELESTIQ to fit their tastes and desires,” Cadillac claimed. Continue reading →

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UAW Praises NYC Mayoral Runner Zohran Mamdani

Posted on 25 June 2025 by Ken Zino

In December 2024, UAW Region 9A became the first union to endorse Zohran as the Democratic primary candidate for New York City mayor. At the time, the UAW noted that his campaign squarely confronted New York’s cost-of-living crisis. His platform was to build affordable housing, freeze rents, make buses fast and free, and provide universal childcare. This confirmed the UAW’s demands to make life affordable for working-class New Yorkers, most of whom are renters and commuters. On 30 May 2025, UAW Region 9A reaffirmed its support, urging NYC UAW households to rank Mamdani first. It was to AutoInformed’s knowledge, the only major union to do so.* Continue reading →

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Mazda Restructures Its Waning Japanese Business

Posted on 19 June 2025 by Ken Zino

Mazda Motor Corporation (MMC 7261.T) today announced its “Domestic Business Structural Reform Policy” to revive its failing operations in its home market. Domestic sales volume for the Japanese Fiscal Year ending 31 March 2025 was 152,000 units – just barely above its all-time low of 148,445 in 1974. Mazda has a ~4% market share in Japan.

“The three pillars of the business structural reform are investment for growth to nurture brand, designate priority regions and thorough front-line support to improve in-store experience,” Mazda said in a release. Continue reading →

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Annals of Marketing – Porsche Italia and Ferragamo

Posted on 19 June 2025 by Ken Zino

Porsche (P911.DE) said today that Porsche Italia is observing its 40th anniversary with two special-edition models based on the Porsche 911 Carrera 4 GTS and the Porsche Taycan 4S. Porsche Exclusive Manufaktur workers have decoratively enhanced the exterior and the interior of the two sports cars.

“Our dream was to create something truly unique that embodies the spirit that has guided us for the past 40 years: Porsche style combined with Italian culture and aesthetics. That’s why we chose Ferragamo as a partner for this project, a brand with which we share values such as excellence of craftsmanship, timeless elegance and a tireless attention to detail,” said Pietro Innocenti, CEO of Porsche Italia. Salvatore Ferragamo became famous in Hollywood by custom-making shoes for movie stars. In 1927, the ‘shoemaker of dreams’, as he was known, returned to his homeland and settled near Florence. Continue reading →

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VW Driver Access Program adds Torsten Gross

Posted on 18 June 2025 by Ken Zino

“As someone who’s experienced both the challenges and the triumphs of adaptive driving, I’m honored to join VW in a mission to help others find their way forward,” said Torsten Gross. “Every time I get behind the wheel, whether it’s my race car or my street car, I’m reminded that possibilities are endless and through the Driver Access program, we’re opening that sense of freedom and confidence to even more Volkswagen drivers.” Continue reading →

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Nissan Shows All-New Third-Generation LEAF

Posted on 17 June 2025 by Ken Zino

Nissan Motor Company (7201T and NSANY ADR) today unveiled the all-new 2026 LEAF. The all-new LEAF will reach U.S. Nissan dealerships in the Fall, with other markets to follow, subject to the of the man who would be King, aka Donald Trump. The all-new Nissan LEAF will be assembled for the U.S. and Canada markets alongside the Ariya at Nissan’s Tochigi plant in Japan.

“Completely reimagined with clean, dynamic body lines, the third-generation LEAF combines a sleek profile with an SUV-like stance. Inside, a refined, minimalist cabin is optimized for roominess, comfort and wellbeing to accommodate all of life’s journeys. With over 15 years of proven dependability and the customer insights of almost 700,000 global sales, the all-new LEAF builds on the model’s DNA of reliable, affordable and attractive EV ownership, delivering strong value for the mass-market,” Nissan said. Continue reading →

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Bike Lane Delivery – Honda Shows Fastport eQuad Prototype

Posted on 17 June 2025 by Ken Zino

Honda (7267.T and NYSE: HMC) today announced the establishment of Fastport, a new business dedicated to transforming the last-mile delivery industry with what it calls “innovative micromobility solutions.” Fastport uses the Honda Mobile Power Pack (MPP) swappable batteries and is a software-defined vehicle (SDV) project. The Fastport eQuad in theory will help address urban congestion and rising consumer demand for faster, more frequent deliveries.

“The Fastport team has worked tirelessly to create the Fastport eQuad, a zero-emission alternative to delivery vans that solves the challenge of last mile urban logistics by meeting the needs of urban residents expecting on-demand deliveries of packages, groceries and other items,” said Jose Wyszogrod, general manager and founding member of Fastport. “Drawing from the deep knowledge of Honda design and engineering talent in the U.S., the Fastport eQuad is a testament to the commitment of Honda to advancing a more sustainable future through innovative mobility solutions.” Continue reading →

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First Look – the 2026 Corvette ZR1X Hypercar

Posted on 17 June 2025 by Ken Zino

Chevrolet (NYSE: GM) said this morning that it is introducing an all-wheel drive Corvette with the ZR1 designation.* The 2026 Corvette ZR1X is GM rated at 1250 horsepower [footnote 1] and has electrified all-wheel drive. This makes the ZR1X the most advanced Corvette ever. With ZR1 and ZR1X, Chevrolet now has the most powerful American performance car duet of any auto manufacturer.

“From day one, we designed the mid-engine Corvette architecture with ZR1X in mind,” said General Motors senior VP Ken Morris. “This is the most revolutionary platform in Corvette history, supporting the widest range of American sports cars [3] and delivering world-class performance at every level.” Continue reading →

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Milestones – Toyota Indiana Builds 1-Millionth Hybrid

Posted on 12 June 2025 by Ken Zino

Toyota Motor (NYSE: TM and 7203.T) celebrated today the manufacturing of the 1-millionth hybrid vehicle at the Princeton Indiana plant. The Sienna van has been assembled at Toyota Indiana since 2003, with the all-hybrid model being the latest iteration built by the plant’s 7650 team members.

“It’s a significant achievement to reach this milestone and something our team members should be proud of,” said Jason Puckett, president of Toyota Indiana. “The all-hybrid Sienna demonstrates our commitment to electrification and remains a top-selling vehicle in Toyota’s lineup.” Continue reading →

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Toyota Gazoo Racing Shows Hydrogen-Fueled Racing Car

Posted on 12 June 2025 by Ken Zino

Toyota Gazoo Racing unveiled the GR LH2 Racing Concept at le Mans yesterday, a liquid hydrogen fueled test car for the potential use of advanced technology in motorsports.

“The presentation of the forward-looking GR LH2 Racing Concept completes a celebration of past, present and future which marks the 40th anniversary of Toyota’s first participation at Le Mans, following the introduction of a unique combination of livery designs. The #7 GR010 Hybrid of Mike Conway, Kamui Kobayashi and Nyck de Vries carries a red and white tribute livery inspired by the iconic TS020 which participated in 1998. The #8 GR010 Hybrid, driven by Sébastien Buemi, Brendon Hartley and Ryo Hirakawa, represents the team’s present determination to win. Its matt black livery is built around a GR logo, capturing the team’s “Hate to lose” spirit and the “Prototype” concept of making ever-better motorsports-bred cars and continuous evolution,” Toyota said. Continue reading →

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Annals of Marketing – Hilfiger Joins Cadillac Formula 1®

Posted on 3 June 2025 by Ken Zino

“Two icons. One vision. A bold new era of American motorsport,” said Tommy Hilfiger. “We’re proud to continue our Formula 1® story alongside TWG Motorsports and Cadillac. We share a vision to honor the heritage of F1® while pushing it forward – celebrating where we come from, and re-imagining where we can go. As the sport’s presence around the globe continues to soar, there’s never been a better time to dream big, and show the world what an American team can bring to the grid.” Continue reading →

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Antonio Filosa New Stellantis CEO

Posted on 28 May 2025 by Ken Zino

Stellantis will now hold an Extraordinary Shareholder Meeting, which will be called in the coming days for Antonio Filosa to be elected to the Board to serve as an executive director of the Company. “Meanwhile, to give him full authority and ensure an efficient transition, the Board has granted him CEO powers effective June 23.”

John Elkann will continue in his role as Executive Chairman when Antonio Filosa takes up his position as Chief Executive Officer on June 23. At that time, Antonio Filosa will also announce Stellantis’ new leadership team. Continue reading →

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Dr. Norbert Reithofer, Supervisory Board Chair of BMW Retires

Posted on 14 May 2025 by Ken Zino

The BMW Group* (Bayerische Motoren Werke AG ADR BMWYY) said today that Dr. Norbert Reithofer, Chairman of the Supervisory Board of BMW AG since 2015, and closely associated with the company for nearly four decades, is stepping down from his position, effective immediately.

“After 38 years, it is time for me to say goodbye to the BMW Group. It has been an honor to be a part of this exceptional company. I would like to thank all our associates, shareholders and stakeholders for your trust and support,” said Reithofer. “Together, we have overcome tremendous challenges and celebrated unparalleled successes. I firmly believe that the BMW Group will continue to follow its own unique BMW path.” Continue reading →

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GM and LG Energy Solution to Make Prismatic Cells in U.S.

Posted on 13 May 2025 by Ken Zino

General Motors (NYSE: GM) said today that it will with LG Energy Solution (KRX: 373220),* commercialize lithium manganese-rich (LMR) prismatic battery cells for future GM electric trucks and full-size SUVs. The announcement could be a battery technology breakthrough with significant sales and marketing advantages. This builds on a partnership between the two companies to develop prismatic battery cell technology and related chemistries.

“GM aims to become the first automaker to deploy LMR batteries in EVs. Ultium Cells, a GM and LG Energy Solution joint venture, plans to start commercial production of LMR prismatic cells in the United States by 2028, with pre-production expected to begin at an LG Energy Solution facility by late 2027. The final production-design of these LMR battery cells will be validated at GM’s Battery Cell Development Center in Warren, MI, which is expected to open earlier that year, as well as LG Energy Solution’s facility,” GM said. Continue reading →

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Goodyear Completes Sale of Dunlop Brand

Posted on 7 May 2025 by Ken Zino

The Goodyear Tire & Rubber Company* (NASDAQ: GT) said today that it has completed the previously announced sale of the Company’s rights to the Dunlop brand in Europe, North America and Oceania for consumer, commercial and other specialty tires, together with certain associated intellectual property and inventory, to Sumitomo Rubber Industries Ltd (TYO: 5110). Gross cash proceeds at closing totaled $735 million, comprised of $526 million for the Dunlop brand, $105 million for a transition support fee and $104 million for inventory. Goodyear said it intends to use the transaction proceeds to reduce leverage in connection with the so-called Goodyear Forward transformation plan. Continue reading →

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