Category Archives: milestones

Milestones – Audi F1 at Munich Brand Experience Center

Posted on 13 November 2025 by Ken Zino

More than three months before its first race in Formula 1, Audi provided a preview of its presence at its Brand Experience Center in Munich. Just like in future production models, Audi will bring uncompromising clarity to the racetrack and beyond. Carefully crafted statements were made by Audi CEO Gernot Döllner, the Head of Audi F1 Project Mattia Binotto, Team Principal Jonathan Wheatley, and Audi Chief Creative Officer Massimo Frascella.

“Our entry into Formula 1 is part of something bigger. It’s the next step in the company’s renewal, designed to strengthen our competitiveness on the global stage. In Formula 1, every second counts. Success demands performance, precision and teamwork. This mindset will drive a new performance culture across the entire company and a catalyst for change towards a leaner, faster, and more innovative Audi,” said Audi CEO Gernot Döllner. Continue reading →

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Trump Tariffs – Toyota to Invest ~$10 Billion In U.S. Ops

Posted on 13 November 2025 by Ken Zino

Toyota Motor Corporation has announced an additional investment of up to $10 billion in the United States during the next five years. This will bring the company’s total U.S. investment to ~$60 billion since beginning operations in the U.S. about … Continue reading →

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Volkswagen Joins the Tesla Supercharger Network Party

Posted on 12 November 2025 by Ken Zino

Volkswagen of America today announced that its ID.4 and ID. Buzz owners will be able to access the Tesla Supercharger network of 25,000 NACS Partner DC fast chargers, beginning November 18th. To enable the ID.4 and ID. Buzz vehicles to use the network, customers must purchase a Volkswagen-approved NACS adapter that will allow compatible Volkswagen electric vehicles to charge using the North American Charging System (NACS) fast charger plug. [Volkswagen is late to the Supercharger party – AutoCrat]

“This is great news for our EV owners,” said Petar Danilovic, Senior Vice President, Product Marketing and Strategy, Volkswagen of America. “They will now be able to access the more than 25,000 DC fast chargers on the Tesla Supercharger network across the United States, in addition to the more than 5,000 fast chargers on Electrify America’s grid. This makes life much more convenient, whether you are taking a road trip or you rely on public charging should home charging not be an option.” Continue reading →

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Annals of Marketing – Porsche Credit Card

Posted on 11 November 2025 by Ken Zino

In Stuttgart today Porsche said that the new Porsche Card offers more than just the simple payment function, it is the key to the Porsche world.*

“‘Feel Porsche in every moment’ – With this motto, the new Porsche Card promises the Porsche spirit in credit card format. The comprehensive service package is specially tailored to Porsche customers and focuses on experiences, comfort and convenience. At the heart of the card are services from the areas of Porsche Family, Exclusive Lifestyle, Mobility and Peace of Mind. Popular benefits such as free Avis Priority airport parking or the comprehensive insurance package have been retained and expanded to include many other services,” Porsche said. Continue reading →

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Michigan – Tariffs Cause Higher Grocery Prices, More Expensive Housing, Put Jobs at Risk

Posted on 5 November 2025 by Ken Zino

In response to Governor Gretchen Whitmer’s executive directive to gauge the impact of federal tariffs on Michigan’s economy, several State of Michigan departments submitted reports pointing to higher prices and costly delays that would ultimately impact Michiganders. Today, the U.S. … Continue reading →

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Volkswagen ID – Money Back in 100 Days

Posted on 3 November 2025 by Ken Zino

In a marketing move that likely will have international implications, Volkswagen* in the U.K. today announced the so-called ID. Promise. This allows its retail electric car customers between 80 and 100 days after collection to ‘drive and decide.’ The time frame in which people can return vehicles is from the point that they take delivery of their new cars. They just need to inform their retailer, who will then arrange a refund minus a 3% fixed usage charge, as well as the cost to repair any damage or modifications to the cars since they were handed over.**

“Official figures show more than 1.3 million UK motorists have already converted to electric, and time and time again our customers tell us they would never go back to petrol or diesel having made the move,” said Rod McLeod, Director of Volkswagen UK. “But there are many more people who want to go electric but feel unsure. This straightforward initiative gives them the perfect opportunity to ‘drive and decide’ with no strings attached.” Continue reading →

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All BMW Group Parsdorf Operations Now in EMAS

Posted on 24 October 2025 by Ken Zino

The BMW Group (BMW.DE) said today that operations in Parsdorf (slightly northeast of Munich) are now part of the European environmental register, EMAS. In addition to the BMW Group Cell Manufacturing Competence Center, (CMCC) and test-parts logistics, the pilot plant for high-voltage batteries in Parsdorf has been included in the environmental impact statement and EMAS registration for the first time. EMAS stands for the “Eco-Management and Audit Scheme,” which claims to be the most stringent environmental management system in the world.

“We are very pleased with the EMAS registration of all our operations in Parsdorf, which underlines that our processes operate at a very high level – both economically and environmentally,” says Hansjörg Schilp, director of the CMCC and pilot plant for high-voltage batteries in Parsdorf. “The entire team has done an outstanding job.”
Continue reading →

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Porsche Cayenne Electric – Resourceful Performance

Posted on 24 October 2025 by Ken Zino

“With the Cayenne Electric, we are taking e-performance to a new level,” said Dr Michael Steiner, Deputy Chairman of the Executive Board and Member of the Executive Board, Research and Development. “Our innovative high-voltage system combines maximum efficiency with the driving dynamics typical of Porsche.” Continue reading →

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GM Ends Production of BrightDrop EVs in Canada

Posted on 21 October 2025 by Ken Zino

General Motors (NYSE: GM) today confirmed the end of production of the BrightDrop electric delivery van built at CAMI Assembly in Ingersoll, Ontario. BrightDrop production will not be moved to another site. GM said “The commercial electric delivery van market … Continue reading →

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World Premiere – New Toyota Land Cruiser FJ

Posted on 21 October 2025 by Ken Zino

“Launched originally as the Toyota BJ in 1951, the Land Cruiser immediately became the first vehicle to climb to the sixth station of Mount Fuji. Since then, it has fulfilled its mission of delivering safety and security to all types of people in places that only the Land Cruiser can reach. Developed and refined based on global, real-world customer usage, it provides reliability, durability, and off-road performance that allows people to go anywhere and everywhere and return safely. This concept has been carried forward and continues to evolve to this day. With cumulative sales of about 12.15 million units [footnote 1] in over 190 countries and regions around the world, the Land Cruiser has supported the lives and livelihoods of people everywhere. It is a flagship Toyota model that has been developed and refined by customers around the world for over 70 years,” Toyota said. Continue reading →

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First Look – 2026 Mustang Mach-E GT

Posted on 20 October 2025 by Ken Zino

Ford Motor Company(NYSE: F) said today that it is introducing the 2026 Mustang Mach-E® GT California Special. It’s a special edition as an optional package that brings a heritage-inspired design to the Mustang family’s newest member. In the 1960s, California dealers were responsible for a large portion of all Mustang sales and wanted their contributions to the vehicle’s success commemorated through a unique package. In 1968, the original California Special was born. The coupe’s original red and black accents and aero features would define the trim package for years. Just over 4000 of the original California Special Mustang vehicles were built. Continue reading →

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Penske Automotive Group Increases Dividend Yet Again

Posted on 16 October 2025 by Ken Zino

“We are pleased to reward shareholders with another increase in the quarterly dividend”, said Penske Automotive Group President Robert H. Kurnick, Jr. “We remain confident in our business and continue to generate strong cash flow, preserve a healthy balance sheet and maintain a disciplined approach to capital allocation.”

Penske Automotive Group’s Third Quarter 2025 Earnings Call is upcoming on 29 October 2025 at 2 pm ET. AutoCrat opines that this is a signal that the earnings will be strong. However, all the usual SEC forward looking statement caveats apply. Continue reading →

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UAW Endorses Graham Platner for U.S. Senate in Maine

Posted on 15 October 2025 by Ken Zino

“Inequality is out of control in our country. Today, the top 1% have more wealth than the bottom 95% of humanity combined. Graham understands this, and at a time when too many politicians take their cues from billionaires and corporate lobbyists, he has chosen to stand with the working class,” said UAW President Shawn Fain.

“As a U.S. military veteran, oyster farmer, and proud lifelong Mainer, Graham Platner is a true fighter for the working class. His campaign is grounded in rebuilding the American dream for working people who can no longer afford a good life. His service and his background give him the leadership needed to fight for policies that put the needs of workers first and demand bold solutions to our economic and political crises,” the UAW said in a news release. Continue reading →

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Milestones – Good Jobs First Violation Tracker at Ten Years

Posted on 14 October 2025 by Ken Zino

“Our aim has been to make Violation Tracker the definitive resource on corporate wrongdoing of all kinds,” said Philip Mattera, who created the database and leads its growth and maintenance. “We hope it serves a valuable role both for those researching corporate abuses and those working to end them.” Continue reading →

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HondaJet Flies on Sustainable Aviation Fuel!

Posted on 13 October 2025 by Ken Zino

Honda Aircraft Company today announced it has become the first twin-turbine very light business jet manufacturer to fly the HondaJet on a successful test flight running a 100% blend of sustainable aviation fuels (SAF). HondaJet aircraft currently in service have been operated by customers on approved SAF blends of up to 50%. GE Honda Aero successfully completed tests of the HF120 engine on the ground utilizing 100% SAF fuel blends in 2022 and 2023, providing an early demonstration of the feasibility of the HondaJet’s recent test flight.

“We are immensely proud of our Honda Aircraft Company engineering team carrying forward our commitment to the future of aviation by demonstrating that the HondaJet is capable of operating on a 100% SAF blend,” said Amod Kelkar, Senior Vice President and Chief Commercial Officer at Honda Aircraft Company. “This achievement is a step toward aligning our business activities with the global Honda goal of decarbonizing our business activities by 2050.” Continue reading →

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