US Light Vehicle (LV) sales grew 5.5% year-on-year (YoY) in March to 1.44 million units, according to an analysis just released by the respected GlobalData consultancy.* This means that under the Biden Administration the economy had another month of YoY growth – a streak that now extends to 20 consecutive months. The daily selling rate was estimated at 53,200 units/day in March, compared to 49,900 units/day in February.
“March had a number of potential curveballs, including several OEMs looking to hit targets at the end of their financial year, steep discounting on certain models – particularly Electric Vehicles (EVs) – and pent-up demand from the fleet segment. In the end, sales were decent, but could have been even better. We are continuing to see signs that the segments that are performing well are generally those at the more affordable end of the spectrum, while costlier models are starting to see an easing in demand,” said David Oakley, Manager, Americas Sales Forecasts at GlobalData. Continue reading






Ford Stumbles on EVs – Two Year Delays on Three-Row Entries
Ford Motor Company (NYSE: F) said today it is delaying the launch of upcoming electric vehicles at its Oakville, Ontario, assembly plant. Its all-new three-row electric vehicles due in 2025 will not appear until 2027. Employees at Oakville will be laid off. Less than one year ago Ford said it was investing C$1.8 billion in its Oakville Assembly Complex to make it into a high-volume hub of electric vehicle manufacturing in Canada. The property, renamed Oakville Electric Vehicle Complex, was supposed to retool and modernize during Q2 of 2024 to prepare for production of next-generation EVs. At the time, Ford was the first full-line automaker to announced plans to produce passenger EVs in Canada for the North American market. Oakville currently builds the Ford Edge and Lincoln Nautilus and was scheduled to build EV battery packs too. The conversion plan included large Canadian taxpayer subsidies. Ford Edge production at Oakville is scheduled to end in approximately one month. (AutoInformed on: Ford Oakville Assembly in Canada to Convert to EVs)
“Unifor is extremely disappointed by the company’s decision. Our members have done nothing but build best-in-class vehicles for Ford Motor and they deserve certainty in the company’s future production plans,” said Unifor national president Lana Payne. “I want to be very clear here. Our members can be assured that we will push the company to explore every single possible opportunity to lessen the impact of this decision on them and their families.” Given the magnitude of the delay Unifor has requested a meeting with Ford to be held as soon as possible to discuss job and income security measures for workers.” Unifor was informed of the revised timeline during a meeting with Ford executives earlier this week. Continue reading →